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Click bait

Click bait

Meaning

An eye catching word or image on a website.

Examples

Those half-price ads that keep popping up are annoying. They are intended as click bait to draw you into their website but they just put me off.

Where did it originate?

USA and UK, early 21st century.

Where is it used?

Worldwide.

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About the Author

Gary Martin is a writer and researcher on the origins of phrases and the creator of the Phrase Finder website. Over the past 26 years more than 700 million of his pages have been downloaded by readers. He is one of the most popular and trusted sources of information on phrases and idioms.

Gary Martin

Writer and researcher on the origins of phrases and the creator of the Phrase Finder website. Over the past 26 years more than 700 million of his pages have been downloaded by readers. He is one of the most popular and trusted sources of information on phrases and idioms.
Click bait

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