If all the world were Jell-O, And whipped cream filled the sea, Then the only spoon from here to the moon Would have to belong to me (Jell-O Gelatin Dessert advertising slogan)
If you want to impress someone, put him on your Black list (Johnny Walker Black Whiskey advertising slogan)
Writer and researcher on the origins of phrases and the creator of the Phrase Finder website. Over the past 26 years more than 700 million of his pages have been downloaded by readers. He is one of the most popular and trusted sources of information on phrases and idioms.