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White knight

Posted by SR on April 22, 2004

In Reply to: White knight posted by Ilya on April 22, 2004

: Hello! Could you help me with the sentence
: "They picked two of the most successful commercials now on the air. One is Action bleach by the Bates agency and the other is the white knight by Norman, Craig&Kummel".
: As I realise, "Action bleach" is the title (not sure) of the first commercial, then "white knight" - is the title of the second. Am I right?
: I looked definitions of white knight in different dictionaries, but I don't know to what author refers in this particular case.
: Click on the attached site for a full explanation of the Ajax White Knight. Its stronger than dirt!