"bloody blowing"

it's New Zealand, a chopper intends to land in a motor camp after picking a sick sailor from the boat, they look down and it's full of tents, the pilot says:

"Well it's pretty *rug* over the camping ground, *probably wind up bloody blowing* ah, tents all over the place".

I have difficulty with "rug", does he mean that the camp site is full of tents?
and especially have difficulty with understanding "wing up bloody blowing" - does he mean that they will blow the tents, damaging them?

Most grateful to you

I don't understand "rug." Could he have said "rough"?

He's using "bloody" as an adverbial intensifier. The air current from the helicopter's spinning rotor will blow the tents away if he tries to land on the campsite.

Thank you Berg, about rug, it's very unclear and on top it's new zealand accent, but rough could be a solution.
I thought maybe rug is a kind expression to describe the tents filling the area.

Thanks very much

rug = rugged?

I'm not sure, it's a camping site.
Thank you

I had a thought for "rug": seen from the chopper, the pilots may find the tents looking like rugs displayed on a floor. The word sounds used as a verb in the sentence.
I found that:
"REAR DECK CARPETING protects the area behind the seats of your SS-100. Matches the color you chose for floor rugging.
$21.00"
www.acautos.com/ jaguar100.php