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"heads and tails" = in every aspect?

Posted by Anders on November 27, 2003

As you know, we recently had a discussion of the meaning of "flip side," at which point the coin-related expression "heads or/and tails" came up. Well, here's the expression again, only this time with a very different meaning: "These people were already building Stratocaster type guitars that were heads and tails better than anything Fender was doing" (from link below). The meaning, I suspect, is "in every way/aspect/detail/sense/etc." Has anyone seen this expression before?