Posted by Cooper on February 19, 2005
In Reply to: A mars a day helps you work rest and play..... posted by ESC on February 12, 2005
: : concerning this phrase.. it was actually invented by Murray Walker the famous formula 1 commentator when he worked in advertising, pretty sweet eh
: I think someone should write a book about all the slogans, commercials, etc., and their origins.
Murray Walker DIDN'T write the slogan, he was the account manager on the Mars account at the time, but not the creative. The matter is dealt with in his autobiography.