Trix, s./pl.

Posted by R. Berg on November 21, 2002

In Reply to: Trix posted by ESC on November 21, 2002

: : : Can anyone help me plese with meaning of TRIX.

: : : Ex:

: : : A- "I think it all started when they finally let the rabbit have a bowl of Trix"

: : : B- "Did they really let the bunny have some Trix?"

: : : Thanks in advance

: : It is a breakfast cereal. And the expression is from a commercial. The rabbit would try to get some Trix and was never successful because "Trix is for kids."

: www.generalmills.com/ corporate/brandscape/trix/index.htm

: "Kids love the great taste of Trix cereal! Kids just can't resist those fruity, colorful shapes: wildberry blue, grapity purple, raspberry red, lemony yellow, orangey orange and watermelon.

: The Trix rabbit can't resist those fruity, colorful shapes either, but as kids always tell the rabbit 'Silly rabbit, Trix are for Kids.'"T

: Which is correct -- Trix IS for kids/Trix ARE for kids?

"Trix" looks like a singular to me. Therefore "Trix is for kids." Cap'n Crunch is, Cheerios are, Rice Krispies are, oatmeal is. I don't use kid cereals, but I imagine that if one piece--say, a grapity one--falls on the floor, you don't yell "I lost a Trik!"

The ad gives every form of Trix an adjective ("orangey orange" . . . ) except watermelon. The copywriter could have said "stripey watermelon," for instance. Maybe watermelon doesn't belong in a series of color names in the first place. Maybe this is a poorly thought-out ad.

• Trix/Lucky Charms Bookworm 11/21/02